Strategic management in the media from theory to practice
| Main Author: | |
|---|---|
| Format: | Book |
| Language: | Inglés |
| Published: |
Los Angeles ; London :
SAGE
2008
|
| Subjects: | |
| See on Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991003913599708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
| Physical Description: | 248 p. : il. ; 25 cm |
|---|---|
| Bibliography: | Incluye referencias bibliográficas e índice |
| ISBN: | 9781412903127 9781412903134 |
