The handbook of communication and corporate reputation

"With the latest insights from the world of communication studies into the nature of corporate reputation, this new addition to Wiley-Blackwell's series of handbooks on communication and media reflects the growing visibility of large businesses' ethical profiles, and tracks the benefi...

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Detalles Bibliográficos
Otros Autores: Carroll, Craig E. (-)
Formato: Libro
Idioma:Inglés
Publicado: Chicester, West Sussex, UK : Wiley-Blackwell 2013
Colección:Handbooks in communication and media ; 46
Materias:
Acceso en línea:Sumario
Ver en Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991003829219708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es

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