Planning media strategy and imagination

Bibliographic Details
Main Author: Donnelly, William J. (-)
Format: Book
Language:Inglés
Published: Upper Saddle River, New Jersey : Prentice Hall 1996
Subjects:
See on Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991003431689708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Description
Physical Description:XVI, 333 p. ; 24 cm
ISBN:9780135678350