Modern marketing
Main Author: | |
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Format: | Book |
Language: | Inglés |
Published: |
London :
Pitman
1993
|
Edition: | 3rd ed |
Series: | The M. & E. handbook series
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Subjects: | |
See on Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991003316659708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
Item Description: | Includes index |
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Physical Description: | x, 339 p. ; 22 cm |
ISBN: | 9780712108539 |