The media handbook

The media handbook

Bibliographic Details
Main Author: Katz, Helen E. (-)
Format: Book
Language:Inglés
Published: Lincolnwood (Illinois) : NTC Business Books [1995]
Subjects:
Medios de comunicación social > Tratados, manuales, etc.
Publicidad > Tratados, manuales, etc.
Marketing > Tratados, manuales, etc.
See on Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991003126629708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Description
Physical Description:XIV, 163 p. ; 24 cm
Bibliography:Bibliografía: p. [157]-158
ISBN:9780844235165

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