Persuasion and power the art of strategic communication
Now more than ever, in the arenas of national security, diplomacy, and military operations, effective communication strategy is of paramount importance. A 24/7 television, radio, and Internet news cycle paired with an explosion in social media demands it. According to James P. Farwell, a former poli...
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Formato: | Libro |
Idioma: | Inglés |
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Washington, DC :
Georgetown University Press
2012
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Ver en Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991002989789708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |