Goodvertising creative advertising that cares
| Autor principal: | |
|---|---|
| Formato: | Libro |
| Idioma: | Inglés |
| Publicado: |
London :
Thames & Hudson
2012
|
| Materias: | |
| Ver en Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991002985739708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
Tabla de Contenidos:
- Transparency
- Connection
- Simplicity
- Collaboration
- Compassion
- Creativity
- Contagiousness
- Generosity
- Insight
- Positivity
- Commitment.
