APA (7th ed.) Citation

Rudd, R. L. (1987). The purposes, strategies and development of political advertising. University Microfilms International.

Chicago Style (17th ed.) Citation

Rudd, Robert Lyn. The Purposes, Strategies and Development of Political Advertising. Ann Arbor: University Microfilms International, 1987.

MLA (9th ed.) Citation

Rudd, Robert Lyn. The Purposes, Strategies and Development of Political Advertising. University Microfilms International, 1987.