El marketing de servicios profesionales

Bibliographic Details
Main Author: Kotler, Philip, 1931- (-)
Other Authors: Bloom, Paul, Hayes, Thomas, Trías de Bes, Fernando, 1967-
Format: Book
Language:Inglés
Published: Barcelona [etc.] : Paidós 2004
Series:Paidós empresa ; 100
Subjects:
See on Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991002685729708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Description
Physical Description:422 p. ; 22 cm
ISBN:9788449315244