Newspaper sales promotion the fields, the media, the methods

Bibliographic Details
Main Author: Barnhart, Thomas F. 1902-1955 (-)
Format: Book
Language:Inglés
Published: Minneapolis, Minn. : Burgess publishing company, mimeoprint and photo offset publishers c1939.
See on Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991002625969708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Description
Item Description:In five parts and bibliography, each preceded by half-title not included in paging.
Physical Description:1 p. l., iii numb. l., 243 p. : illus. (incl. map), 27 cm
Bibliography:Bibliography: p. 227-237.