APA (7th ed.) Citation

Blaich, R., & Blaich, J. (1993). Product design and corporate strategy: Managing the connection for competitive advantage. McGraw-Hill.

Chicago Style (17th ed.) Citation

Blaich, Robert, and Janet Blaich. Product Design and Corporate Strategy: Managing the Connection for Competitive Advantage. New York: McGraw-Hill, 1993.

MLA (9th ed.) Citation

Blaich, Robert, and Janet Blaich. Product Design and Corporate Strategy: Managing the Connection for Competitive Advantage. McGraw-Hill, 1993.