Cita APA (7a ed.)

Davidson, H. (1987). Offensive marketing or how to make your competitors followers (1a ed.). Penguin Books.

Cita Chicago Style (17a ed.)

Davidson, Hugh. Offensive Marketing or How to Make Your Competitors Followers. 1a ed. Inglaterra: Penguin Books, 1987.

Cita MLA (9a ed.)

Davidson, Hugh. Offensive Marketing or How to Make Your Competitors Followers. 1a ed. Penguin Books, 1987.