Foundations of marketing communications a European perspective
Main Author: | |
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Other Authors: | , |
Format: | Book |
Language: | Inglés |
Published: |
Harlow, England :
Prentice Hall Financial Times
[2005]
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Edition: | 1st. publ |
Subjects: | |
See on Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991001886509708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
Physical Description: | XIV, 328 p. : il. ; 25 cm |
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Bibliography: | Incluye referencias bibliográficas e índices |
ISBN: | 9780273703860 |