Virtual competition the promise and perils of the algorithm-driven economy
In this book Ariel Ezrachi and Maurice Stucke take a hard look at today's app-assisted digital shopping. While consumers reap many benefits from online purchasing, the sophisticated algorithms and data crunching that make browsing so convenient are also changing the nature of market competition...
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| Formato: | Libro |
| Idioma: | Inglés |
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Cambridge, Massachusets ; London :
Harvard University Press
2019
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| Ver en Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991001274619708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
