The new account manager : redefining the crucial role of account service in the changing business of advertising

The new account manager redefining the crucial role of account service in the changing business of advertising

Bibliographic Details
Main Author: Dickinson, Don (-)
Format: Book
Language:Inglés
Published: Chicago, IL : Copy Workshop 2003
Subjects:
Empresas > Publicidad.
Online Access:Sumario
See on Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991001169609708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Description
Physical Description:414 p. : il. ; 28 cm
Bibliography:Incluye referencias bibliográficas (p. 404-405) e índice
ISBN:9781887229142

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