AMA handbook for customer satisfaction [a complete guide to research, planning & implementation]

Bibliographic Details
Main Author: Dutka, Alan (-)
Format: Book
Language:Inglés
Published: Lincolnwood : NTC Business Books 1993
Subjects:
See on Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991001104349708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Description
Item Description:Precede al tít.: American Marketing Association
Physical Description:VIII, 231 p. ; 24 cm
ISBN:9780844234540