Open business models : how to thrive in the new innovation landscape

Open business models how to thrive in the new innovation landscape

Detalles Bibliográficos
Autor principal: Chesbrough, Henry William, 1956- (-)
Formato: Libro
Idioma:Inglés
Publicado: Boston, Mass. : Harvard Business School Press cop. 2006
Materias:
Innovaciones tecnológicass > Gestión
Innovaciones tecnológicas > Aspectos económicos
Servicio al cliente
Investigación industrial
Ver en Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991000782909708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Tabla de Contenidos:
  • Why business models need to open up
  • The path to open innovation
  • The new environment for business models
  • The impact of stronger IP upon the business model
  • A framework for advancing your business model
  • Innovation intermediaries
  • IP-enabled business models
  • Getting from here to there.

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