Humor in advertising_ and how to make it pay

Bibliographic Details
Main Author: Herold, Don (-)
Format: Book
Language:Inglés
Published: New York [etc.] : McGraw-Hill Book Company 1963
Subjects:
See on Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991000782639708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Description
Physical Description:200 p. : il. ; 29 cm