Inside the BBC and CNN managing media organisations
| Autor principal: | |
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| Formato: | Libro |
| Idioma: | Inglés |
| Publicado: |
London ; New York :
Routledge
2000
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| Materias: | |
| Ver en Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991000585709708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
Tabla de Contenidos:
- 1. What is organisation culture?
- 2. 'The status quo is not an option': Broadcasting's changing environmental context
- 3. The mass paradigm fragments: The changing nature of the broadcasting activity
- 4. 'Serving the nation': The BBC and its unique place in the UK's broadcasting ecology
- 5. The 'Mouth of the South' and his 'Chicken Noodle Network': Ted Turner and the beginnings of CNN
- 6. Continuous revolution: The BBC as a business
- 7. Reinventing the news: CNN's business model
- 8. 'Part of the British way of life': The BBC's culture in its own words
- 9. 'Underdogs and outsiders': CNN's culture in its own words
- 10. Reithianism versus Birtism: New strategic directions versus old cultural values at the BBC
- 11. Adrenaline: Culture's impact on performance, process and strategic options at CNN
- 12. A special case? Why media organisations need managing differently
