Evaluating the effectiveness of newspaper promotion
| Other Authors: | |
|---|---|
| Format: | Book |
| Language: | Inglés |
| Published: |
Reston, Virginia :
International Newspaper Marketing Association
1987
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| Subjects: | |
| See on Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991000549629708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
| Physical Description: | III, 123 p. ; 28 cm |
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