Ongoing crisis communication : planning, managing, and responding

Ongoing crisis communication planning, managing, and responding

Detalles Bibliográficos
Autor principal: Coombs, W. Timothy (-)
Formato: Libro
Idioma:Inglés
Publicado: Thousand Oaks : Sage Publications c1999.
Colección:Sage series in public relations ; 2
Materias:
Comunicación en la gestión
Gestión de crisis (Empresas)
Ver en Universidad de Navarra:https://unika.unav.edu/discovery/fulldisplay?docid=alma991000502219708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es
Tabla de Contenidos:
  • Need for more crisis management information
  • Outline for an ongoing approach to crisis management
  • Signal detection
  • Crisis prevention
  • Crisis preparation
  • Crisis recognition
  • Crisis containment and recovery
  • Post-crisis concerns.

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