Dess, G. G., Lumpkin, G. T., & Eisner, A. B. (2010). Strategic management: Text and cases (5th ed.). McGraw-Hill Irwin.
Cita Chicago Style (17a ed.)Dess, Gregory G., G. Tom Lumpkin, y Alan B. Eisner. Strategic Management: Text and Cases. 5th ed. New York: McGraw-Hill Irwin, 2010.
Cita MLA (9a ed.)Dess, Gregory G., et al. Strategic Management: Text and Cases. 5th ed. McGraw-Hill Irwin, 2010.
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