Counter-cola a multinational history of the global corporation
Presentación del editor: "Counter-Cola charts the history of the Coca-Cola Company's globalization and the contests over the corporation in the 20th and 21st centuries. It tells the story of how, over the last 130 years, Coca-Cola has tried to make itself not only physically but also cultu...
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| Formato: | Libro |
| Idioma: | Inglés |
| Publicado: |
Oakland, California :
University of California Press
2019
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| Ver en Universidad de Navarra: | https://unika.unav.edu/discovery/fulldisplay?docid=alma991000227679708016&context=L&vid=34UNAV_INST:VU1&search_scope=34UNAV_TODO&tab=34UNAV_TODO&lang=es |
