(1997). Blueprint for promotional success: 1, Retail promotions. Streamline Press.
Cita Chicago Style (17a ed.)Blueprint for Promotional Success: 1, Retail Promotions. West Palm Beach, Florida: Streamline Press, 1997.
Cita MLA (9a ed.)Blueprint for Promotional Success: 1, Retail Promotions. Streamline Press, 1997.
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