Kliatchko, J. G. (2002). Understanding integrated marketing communications. University of Asia and the Pacific, Institute of Communication.
Cita Chicago Style (17a ed.)Kliatchko, Jerry G. Understanding Integrated Marketing Communications. Pasig City, Philippines: University of Asia and the Pacific, Institute of Communication, 2002.
Cita MLA (9a ed.)Kliatchko, Jerry G. Understanding Integrated Marketing Communications. University of Asia and the Pacific, Institute of Communication, 2002.
Precaución: Estas citas no son 100% exactas.