Branded! : how retailers engage consumers with social media and mobility

Branded! how retailers engage consumers with social media and mobility

Bibliographic Details
Main Author: Brennan, Bernie (-)
Other Authors: Schafer, Lori
Format: eBook
Language:Inglés
Published: Hoboken, NJ : Wiley 2010.
Series:Wiley and SAS business series.
Subjects:
Internet marketing.
Social media > Economic aspects.
Branding (Marketing)
Online social networks.
Telemarketing.
Electronic books.
Online Access:https://recursos.uloyola.es/login?url=https://accedys.uloyola.es:8443/accedix0/sitios/ebook.php?id=179547
See on Universidad Loyola - Universidad Loyola Granada:https://colectivo.uloyola.es/Record/ELB179547
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