APA (7th ed.) Citation

Aaker, D. (2013). Three threats to brand relevance: Strategies that work. Jossey-Bass.

Chicago Style (17th ed.) Citation

Aaker, David. Three Threats to Brand Relevance: Strategies That Work. San Francisco: Jossey-Bass, 2013.

MLA (9th ed.) Citation

Aaker, David. Three Threats to Brand Relevance: Strategies That Work. Jossey-Bass, 2013.

Warning: These citations may not always be 100% accurate.