APA (7th ed.) Citation

Taylor, D., & Nichols, D. (2010). The brand gym: A practical workout to gain and retain brand leadership (2nd ed.). Wiley.

Chicago Style (17th ed.) Citation

Taylor, David, and David Nichols. The Brand Gym: A Practical Workout to Gain and Retain Brand Leadership. 2nd ed. Chichester, U.K.: Wiley, 2010.

MLA (9th ed.) Citation

Taylor, David, and David Nichols. The Brand Gym: A Practical Workout to Gain and Retain Brand Leadership. 2nd ed. Wiley, 2010.