Managing global customers : an integrated approach

Managing global customers an integrated approach

Bibliographic Details
Main Author: Yip, George S. (-)
Other Authors: Bink, Audrey J. M.
Format: eBook
Language:Inglés
Published: Oxford ; New York : Oxford University Press 2007.
Subjects:
Customer relations > Management.
International business enterprises > Management.
Electronic books.
Online Access:https://recursos.uloyola.es/login?url=https://accedys.uloyola.es:8443/accedix0/sitios/ebook.php?id=169309
See on Universidad Loyola - Universidad Loyola Granada:https://colectivo.uloyola.es/Record/ELB169309
Request an interlibrarian loan: Email
Description
Physical Description:xiii, 272 p.
Bibliography:Includes bibliographical references (p. 245-257) and index.
ISBN:9780191528040

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