Cita APA (7a ed.)

Chan-Olmsted, S. M. (2005). Competitive strategy for media firms: Strategic and brand management in changing media markets. L. Erlbaum Associates.

Cita Chicago Style (17a ed.)

Chan-Olmsted, Sylvia M. Competitive Strategy for Media Firms: Strategic and Brand Management in Changing Media Markets. Mahwah, N.J.: L. Erlbaum Associates, 2005.

Cita MLA (9a ed.)

Chan-Olmsted, Sylvia M. Competitive Strategy for Media Firms: Strategic and Brand Management in Changing Media Markets. L. Erlbaum Associates, 2005.