APA (7th ed.) Citation

McQuarrie, E. F., & Phillips, B. J. (2008). Go figure! New directions in advertising rhetoric. M.E. Sharpe.

Chicago Style (17th ed.) Citation

McQuarrie, Edward F., and Barbara J. Phillips. Go Figure! New Directions in Advertising Rhetoric. Armonk, N.Y.: M.E. Sharpe, 2008.

MLA (9th ed.) Citation

McQuarrie, Edward F., and Barbara J. Phillips. Go Figure! New Directions in Advertising Rhetoric. M.E. Sharpe, 2008.