Managing in the global economy

Bibliographic Details
Main Author: Steers, Richard M. (-)
Other Authors: Nardon, Luciara, 1972-
Format: eBook
Language:Inglés
Published: Armonk, N.Y. : M.E. Sharpe c2006.
Subjects:
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See on Universidad Loyola - Universidad Loyola Granada:https://colectivo.uloyola.es/Record/ELB141238
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Table of Contents:
  • Managing in the global economy : an introduction
  • Challenges and prospects of globalization
  • Economic foundations of global business
  • National trade policy and competitive advantage
  • Legal and political foundations of global business
  • Economic integration and regional trading blocs
  • Cultural foundations of global business
  • Assessing cultural differences
  • Organizing for global business
  • Developing global business strategies
  • Building global strategic alliances
  • Strategies for international negotiation
  • Staffing global operations
  • Managing a competitive global workforce
  • Managing total quality and employee involvement
  • Managing multicultural teams
  • Managing in the global economy : a field project.