Marketing technologies : corporate cultures and technological change

Marketing technologies corporate cultures and technological change

Bibliographic Details
Main Author: Simakova, Elena, 1973- (-)
Format: eBook
Language:Inglés
Published: London ; New York : Routledge 2013.
Series:Routledge studies in innovation, organization and technology ; 25.
Subjects:
Organizational change.
Electronic commerce.
Technological innovations > Economic aspects.
Management > Technological innovations.
Electronic books.
Online Access:https://recursos.uloyola.es/login?url=https://accedys.uloyola.es:8443/accedix0/sitios/ebook.php?id=137254
See on Universidad Loyola - Universidad Loyola Granada:https://colectivo.uloyola.es/Record/ELB137254
Request an interlibrarian loan: Email
Description
Physical Description:1 online resource (xvi, 185 pages)
Bibliography:Includes bibliographical references and index.
ISBN:9780203102039

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