Principles of advertising a global perspective

Bibliographic Details
Main Author: Lee, Monle (-)
Other Authors: Johnson, Carla, 1944-
Format: eBook
Language:Inglés
Published: New York : Haworth Press 2005.
Edition:2nd ed
Subjects:
Online Access:https://recursos.uloyola.es/login?url=https://accedys.uloyola.es:8443/accedix0/sitios/ebook.php?id=134423
See on Universidad Loyola - Universidad Loyola Granada:https://colectivo.uloyola.es/Record/ELB134423
Request an interlibrarian loan: Email
Description
Physical Description:1 online resource (xxi, 427 pages) : illustration
Bibliography:Includes bibliographical references (pages 383-400) and index.
ISBN:9781136419324