Cita APA (7a ed.)

Tesar, G., & Kuada, J. E. (2013). Marketing management and strategy: An African casebook. Routledge.

Cita Chicago Style (17a ed.)

Tesar, George, y John E. Kuada. Marketing Management and Strategy: An African Casebook. Abingdon, Oxon: Routledge, 2013.

Cita MLA (9a ed.)

Tesar, George, y John E. Kuada. Marketing Management and Strategy: An African Casebook. Routledge, 2013.