APA (7th ed.) Citation

Tesar, G., & Kuada, J. E. (2013). Marketing management and strategy: An African casebook. Routledge.

Chicago Style (17th ed.) Citation

Tesar, George, and John E. Kuada. Marketing Management and Strategy: An African Casebook. Abingdon, Oxon: Routledge, 2013.

MLA (9th ed.) Citation

Tesar, George, and John E. Kuada. Marketing Management and Strategy: An African Casebook. Routledge, 2013.