Storytelling in management practice dynamics and implications
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| Otros Autores: | |
| Formato: | Libro electrónico |
| Idioma: | Inglés |
| Publicado: |
New York :
Routledge
2013.
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| Colección: | Management, organizations and society (London, England) ;
23. |
| Materias: | |
| Acceso en línea: | https://recursos.uloyola.es/login?url=https://accedys.uloyola.es:8443/accedix0/sitios/ebook.php?id=133076 |
| Ver en Universidad Loyola - Universidad Loyola Granada: | https://colectivo.uloyola.es/Record/ELB133076 |
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Correo
Tabla de Contenidos:
- Acknowledgements
- Introduction
- Storytelling in management practice : definitions, rhetoric, assumptions
- Introduction
- Theoretical foundations and conceptualizations of storytelling in management practice
- Storytelling at the macro level : constructing the organization
- Introduction
- Storytelling at the meso level : sensemaking in organizations
- Storytelling at the micro-level : weaving or weakening the organization's social fabric
- Dynamics of storytelling in management practice
- Conclusion
- Methodological appendix
- References.
