Cita APA (7a ed.)

Williams, J. D., Lee, W., & Haugtvedt, C. P. (2004). Diversity in advertising: Broadening the scope of research directions. Lawrence Erlbaum.

Cita Chicago Style (17a ed.)

Williams, Jerome D., Wei-Na Lee, y Curtis P. Haugtvedt. Diversity in Advertising: Broadening the Scope of Research Directions. Mahwah, New Jersey: Lawrence Erlbaum, 2004.

Cita MLA (9a ed.)

Williams, Jerome D., et al. Diversity in Advertising: Broadening the Scope of Research Directions. Lawrence Erlbaum, 2004.