APA (7th ed.) Citation

Bauer, A. (2006). Moment of truth: Redefining the CEO's brand management agenda. Palgrave.

Chicago Style (17th ed.) Citation

Bauer, Andreas. Moment of Truth: Redefining the CEO's Brand Management Agenda. New York: Palgrave, 2006.

MLA (9th ed.) Citation

Bauer, Andreas. Moment of Truth: Redefining the CEO's Brand Management Agenda. Palgrave, 2006.

Warning: These citations may not always be 100% accurate.