Gad, T. (2016). Customer experience branding: Driving engagement through surprise and innovation. Kogan Page.
Chicago Style (17th ed.) CitationGad, Thomas. Customer Experience Branding: Driving Engagement Through Surprise and Innovation. London: Kogan Page, 2016.
MLA (9th ed.) CitationGad, Thomas. Customer Experience Branding: Driving Engagement Through Surprise and Innovation. Kogan Page, 2016.
Warning: These citations may not always be 100% accurate.