Cita APA (7a ed.)

Gad, T. (2016). Customer experience branding: Driving engagement through surprise and innovation. Kogan Page.

Cita Chicago Style (17a ed.)

Gad, Thomas. Customer Experience Branding: Driving Engagement Through Surprise and Innovation. London: Kogan Page, 2016.

Cita MLA (9a ed.)

Gad, Thomas. Customer Experience Branding: Driving Engagement Through Surprise and Innovation. Kogan Page, 2016.