Aaker, D. A. (2014). Aaker on Branding: 20 principles that drive success. Morgan James.
Chicago Style (17th ed.) CitationAaker, David A. Aaker on Branding: 20 Principles That Drive Success. New York: Morgan James, 2014.
MLA (9th ed.) CitationAaker, David A. Aaker on Branding: 20 Principles That Drive Success. Morgan James, 2014.
Warning: These citations may not always be 100% accurate.