APA (7th ed.) Citation

Glass, R., & Callahan, S. (2015). The big data-driven business: How to use big data to win customers, beat competitors, and boost porfits. John Wiley & Sons.

Chicago Style (17th ed.) Citation

Glass, Russell, and Sean Callahan. The Big Data-driven Business: How to Use Big Data to Win Customers, Beat Competitors, and Boost Porfits. Hoboken, New Jersey: John Wiley & Sons, 2015.

MLA (9th ed.) Citation

Glass, Russell, and Sean Callahan. The Big Data-driven Business: How to Use Big Data to Win Customers, Beat Competitors, and Boost Porfits. John Wiley & Sons, 2015.