Marketing plans how to prepare them, how to use them

Bibliographic Details
Main Author: McDonald, Malcolm H.B (-)
Other Authors: Wilson, Hugh, 1962-
Format: Book
Language:Inglés
Published: Chichester [etc.] John Wiley & Sons 2011
Edition:seventh edition
Subjects:
See on Universidad Loyola - Universidad Loyola Granada:https://colectivo.uloyola.es/Record/185877
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Description
Physical Description:XVI, 573 p. ; 25 cm
ISBN:9780470669976