Marketing management a contemporary perspective
| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Language: | Inglés |
| Published: |
Madrid
McGraw-Hill
2013
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| Edition: | 2a ed |
| Subjects: | |
| See on Universidad Loyola - Universidad Loyola Granada: | https://colectivo.uloyola.es/Record/98590 |
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| Physical Description: | XXII, 641 p.; 28 cm |
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| ISBN: | 9780077146047 |
