Aaker, D. A., & Mcloughlin, D. (2010). Strategic market management: Global perspectives. John Wiley & sons.
Cita Chicago Style (17a ed.)Aaker, David A., y Damien Mcloughlin. Strategic Market Management: Global Perspectives. New York [etc.]: John Wiley & sons, 2010.
Cita MLA (9a ed.)Aaker, David A., y Damien Mcloughlin. Strategic Market Management: Global Perspectives. John Wiley & sons, 2010.
Precaución: Estas citas no son 100% exactas.