Lambin, J., & Schuiling, I. (2012). Market driven management: Strategic and operational marketing (3rd ed.). Palgrave MacMillan.
Cita Chicago Style (17a ed.)Lambin, Jean-Jacques, y Isabelle Schuiling. Market Driven Management: Strategic and Operational Marketing. 3rd ed. Hampshire, England: Palgrave MacMillan, 2012.
Cita MLA (9a ed.)Lambin, Jean-Jacques, y Isabelle Schuiling. Market Driven Management: Strategic and Operational Marketing. 3rd ed. Palgrave MacMillan, 2012.
Precaución: Estas citas no son 100% exactas.