Cita APA (7a ed.)

Stern, C. W., & Stalk, G., Jr. (1998). Perspectives on strategy from the Boston Consultinf Group. John Wiley & sons.

Cita Chicago Style (17a ed.)

Stern, Carl W., y George Stalk, Jr. Perspectives on Strategy from the Boston Consultinf Group. New York [etc.]: John Wiley & sons, 1998.

Cita MLA (9a ed.)

Stern, Carl W., y George Stalk, Jr. Perspectives on Strategy from the Boston Consultinf Group. John Wiley & sons, 1998.