Cita APA (7a ed.)

Day, G. S. (1990). Market driven strategy: Processes for creating value. Free Press.

Cita Chicago Style (17a ed.)

Day, George S. Market Driven Strategy: Processes for Creating Value. New York: Free Press, 1990.

Cita MLA (9a ed.)

Day, George S. Market Driven Strategy: Processes for Creating Value. Free Press, 1990.