Bowman, C., & Asch, D. (1996). Managing strategy. MacMillan Press.
Chicago Style (17th ed.) CitationBowman, Cliff, and David Asch. Managing Strategy. London: MacMillan Press, 1996.
MLA (9th ed.) CitationBowman, Cliff, and David Asch. Managing Strategy. MacMillan Press, 1996.
Warning: These citations may not always be 100% accurate.